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We are seeking an experienced and strategic Head of Marketing to lead the marketing efforts of a well-known scale-up company and play a crucial role in shaping the brand identity. The ideal candidate will be a visionary leader with a deep understanding of both traditional and digital marketing strategies, as well as a proven track record of driving results in a fast-paced, challenging and high-growth environment. S/he is also expected to drive revenue growth, and enhancing market presence through strategic P&R and cutting-edge digital campaigns through Social Media (Youtube, Instagram, TikTok, etc.). This role entails actively managing all marketing-related initiatives while also fostering the growth of the current marketing team with a champion mindset.

RESPONSIBILITIES:

Develop and Execute Marketing Strategy: Create and implement a comprehensive marketing strategy that aligns with the company's goals and objectives. Drive brand awareness, lead generation, and customer acquisition.
Team Leadership: Build and manage a high-performing marketing team, providing guidance, mentorship, and fostering a culture of innovation and collaboration.
Social Media Strategy: Develop and execute a comprehensive social media strategy that aligns with the company's overall marketing goals. Leverage expertise in TikTok and Instagram to drive engagement, increase brand visibility, and create meaningful connections with our target audience.
Strategic Leadership: Develop and execute a comprehensive marketing strategy aligned with our business goals and values, placing a particular emphasis on leveraging P&R and digital marketing. Provide visionary leadership to the marketing team, guiding them in creating innovative and impactful campaigns.
Public Relations (P&R): Lead P&R efforts to establish and maintain positive relationships with media, stakeholders, and partners. Craft compelling narratives and oversee media outreach to enhance brand visibility and reputation.
Agency Management: Skillfully manage agency partnerships, ensuring collaboration, clear communication, and alignment with our marketing objectives. Oversee the selection, onboarding, and ongoing evaluation of external agencies to maximize their impact on our marketing efforts.
Influencer Marketing Strategy: Successfully conceptualized and executed influencer marketing campaigns that aligned with brand goals and resonated with target audiences. Leveraged data-driven insights to identify appropriate influencers and develop tailored strategies that resulted in increased brand visibility, engagement, and conversions.
Digital Transformation: Drive the digital transformation of our marketing efforts by harnessing technology and data analytics to optimize campaigns, reach wider audiences, and increase ROI. Spearhead digital marketing strategies to effectively engage online audiences.
Brand Management: Define and elevate our brand identity, ensuring consistent messaging and positioning across all touchpoints. Oversee the development of compelling brand narratives that resonate with our target audience.
Customer Engagement: Enhance customer experience and engagement through strategic initiatives that build loyalty and advocacy. Foster relationships with key customer segments to drive customer-centric strategies.
Product and Service Promotion: Drive effective marketing campaigns to promote our products and services, creating compelling value propositions and narratives for different market segments.
Partnerships and Collaborations: Identify strategic partnerships, collaborations, and sponsorships that enhance our brand visibility and contribute to business growth.
Marketing Performance: Establish metrics and KPIs to measure marketing effectiveness and ROI, specifically focusing on P&R impact and digital marketing performance. Regularly report on key performance metrics to the executive team and stakeholders.
Budget Management: Efficiently allocate and manage marketing budgets, ensuring resources are optimally utilized to achieve desired outcomes across P&R and digital campaigns.

REQUIRED SKILLS & QUALIFICATIONS:

Bachelor's degree in Marketing, Business Administration, or Engineering from reputable universities in Turkey or abroad; MBA preferred.
Proven experience (15+ years) in a senior marketing leadership role, demonstrating successful development and implementation of strategic marketing plans, with a strong background in P&R and digital marketing.
Strong understanding of market trends, digital marketing strategies, and emerging technologies.
Excellent leadership and team management skills with the ability to motivate and guide a diverse team.
Exceptional Adaptation Skills: Demonstrated ability to thrive in fast-paced, evolving environments. Proven track record of successfully adjusting strategies in response to market shifts, technological advancements, and consumer behavior changes.
Exceptional strategic thinking, analytical, and problem-solving abilities.
Excellent communication and interpersonal skills, capable of building relationships with internal teams and external partners.
Results-driven mindset with a track record of delivering growth and improving marketing ROI.
Experience in telecommunication, pharma, FMCG and retail/e-commerce is a plus.
Excellent command of English, both written and spoken is a MUST.

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If you would like to be considered for current open positions or those which may become available in the future, you can apply and share your resume.

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Our client is a CRM solution provider headquartered in Istanbul operating in Western Europe and the Middle East as well. For their growth plans, we are looking for a Professional Services Director to manage a team of 40, including project managers and consultants.

RESPONSIBILITIES:

The successful candidate will;

- Manage the delivery of all professional services projects for clients, including onboarding, data integration, and reporting.
- Ensure the success of strategic client implementations by optimizing plans and resources to deliver maximum value to clients and achieve project
deliverables.
- Bring both strategic and tactical enterprise project delivery experience to the clients.
- Provide leadership, technical direction, and mentoring to maintain a highly engaged and high-performing team with maximum utilization.
- Build a professional services strategy for the region in partnership with license sales and customer success colleagues.
- Standardize and implement processes and procedures.
- Plan and execute departmental business objectives.
- Allocate and supervise the budget and resources across the program.
- Align strategic departments (Solution Engineering, Development, and CS) to achieve individual components and overall program goals and objectives.
- Define, refine, and report on key operational metrics.
- Minimize variance between client expected and actual delivery dates for all projects.
- Focus on innovation to ensure the team constantly innovates in their approach to delivering maximum value from software
products.
- Foster a culture of collaboration, high performance, and continuous learning.
- Serve as an escalation point for client and team issues, resolving them with other internal teams as necessary.

QUALIFICATIONS:

The ideal candidate should have;

- Proven track record of leading, motivating, and developing high-performing teams.
- Excellent communication and interpersonal skills, with the ability to build strong relationships with clients and internal stakeholders.
- Expertise in developing and implementing processes and methodologies to improve service delivery.
- Strong analytical and problem-solving skills.
- Excellent organizational skills, with a keen attention to detail and the ability to manage teams performing repetitive tasks to ensure high quality.
- Understanding of the sales/contracting execution lifecycle.
- In-depth understanding of project management and software implementation lifecycles.
- Extensive experience in SaaS technology field operations.
- Proficiency in documenting business processes and identifying ways to improve them.
- Exceptional people management skills, with the ability to multitask in a dynamic and fast-paced environment and a track record of executive-level presence
and impact.
- Experience of managing teams of managers, with a proven track record of excellent leadership and of growing and developing team members.
- Experience of leading geographically dispersed teams across continents.

*Excellent command of both written and spoken English is a must.

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We are looking for a dynamic Human Resources Manager for an electronics and electrical materials manufacturer to have an end-to-end responsibility in all HR functions.

Responsibilities:
Create and put into action HR initiatives and strategies that are in line with the overall business plan
Create and keep track of the organization’s overall HR strategies, methods, tactics, and procedures across the organization
Bridge management and employee relations by addressing demands, grievances or other issues
Manage the recruitment and selection process
Support current and future business needs through the development, engagement, motivation and preservation of human capital
Develop the organisational structure to support future growth, using best practice principles.
Develop and implement management talent planning.
Nurture a positive working environment
Oversee and manage a performance appraisal system that drives high performance
Maintain pay plan and benefits program
Assess training needs to apply and monitor training programs
Manage the company’s employee programmes, staff benefits and packages.
Control the performance review programme to deliver continuous employee development.
Regularly coach, mentor, and support colleagues to identify individual strengths and development needs
Report to management and provide decision support through HR metrics
Ensure legal compliance throughout human resource management

Qualifications:
Proven working experience as HR Manager or HR Executive
People oriented and results driven
Demonstrable experience with HR metrics
Knowledge of HR systems and databases
Ability to architect strategy along with leadership skills
Excellent active listening, negotiation and presentation skills
Competence to build and effectively manage interpersonal relationships at all levels of the company
In-depth knowledge of labor law and HR best practices
Degree in Human Resources or related field
Good command of written and spoken English

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